Released on = May 2, 2006, 10:12 am

Press Release Author = Econ Corporate Services, Inc

Industry = Retail

Press Release Summary = Wild Heart Ranch Inc., a children\'s toy and publishing
company that has created its brands around original stories about nature, the
environment and endangered species, encourages young readers and parents to become
informed and make a difference in the world.

Press Release Body = Wild Heart Ranch Books and Toys Teach a Generation of Children
About Endangered Wildlife and the Environment

POINT ROBERTS, WA, Delta, B.C. May 02, 2006 - www.WildHeartRanch.com, Wild Heart
Ranch Inc., a children\'s toy and publishing company that has created its brands
around original stories about nature, the environment and endangered species,
encourages young readers and parents to become informed and make a difference in the
world. As global leaders discuss global warming issues of vanishing wildlife and the
environment, Wild Heart Ranch reminds children that their generation can make a
difference in the world they live in.

The current lines, \"Bradford and the Journey to the Desert of Lop\", \"I Sea Horses,
From Sky to Sea\" and \"No More Night Mares\" address conservation of the critically
endangered wild Bactrian camels, seahorses and wild horses. The lines raise
awareness for related causes including the Wild Camel Protection Foundation at
www.wildcamels.com, Project Seahorse and marine conservation at
www.projectseahorse.com and education and awareness of wild horse preservation with
several foundations listed on the back of the No More Night Mares book and website.


\"Bradford and the Journey to the Desert of Lop\" empowers children with cancer and
brings awareness to the endangered wild Bactrian camel. The wild camels living in
the far away Gobi Desert may offer a possible cure for illness based on preliminary
research. The book teaches us that, \"One small boy with cancer can change the world
if you listen.\" The Wild Camel Protection Foundation, with Jane Goodall as its
patron, was established in 1997. The sole aim of the Wild Camel Protection
Foundation is to protect the critically endangered wild Bactrian camel (Camelus
bactrianus ferus) and its habitat in the fragile and unique desert ecosystems in the
Gobi and Gashun Gobi deserts in Northwest China and South West Mongolia.

Wild Heart Ranch Kids Club contest
http://www.wildheartranch.com/kidsclub/kc_contest.asp asks readers to contribute
their stories of altruism and goodwill towards the animal kingdom. The purpose of
the contest is to spread the message to participants that \"kids can make a
difference\"; submit your story on how you are helping animals, wild or domestic, to
have a better life. The site also features a section entitled \"endangered animal
news\" with a monthly kids club newsletter and blog.

The unique combined elements of light, magic and branded stars and moons on the
plush toys identify Wild Hearts\' award winning lines in the marketplace. The Company
encourages parents to read and share these books with young readers to improve their
reading skills and teach valuable life lessons.

Book reviews for the following children\'s book titles: 'Bradford and the Journey to
the Desert of Lop', 'The No More Night Mares, a Dream of Freedom' and 'I Sea Horses,
From Sky to Sea' can be found at:
http://www.wildheartranch.com/toysBooks/tb_reviews.htm

Online retailers currently featuring the Wild Heart Ranch Books and Toys include
Wal-Mart, Amazon, Barnes and Noble, Chapters, Horsetoys.com and many more:
http://www.wildheartranch.com/toysBooks/tb_onlineStores.htm. Store Locater:
http://www.wildheartranch.com/toysBooks/tb_storeLocations.htm

About Wild Heart Ranch: www.WildHeartRanch.com, www.ISeaHorses.com,
www.FavoritePetStories.com "Wild Heart Ranch's Children's Books Need to be Put in
Your Heart, Not on the Shelf \"

Wild Heart Ranch, Inc. is a publishing, entertainment and toy company that creates
and licenses non-violent toys and products based on original ideas, stories, and
characters. The \'Lucky Stars Collection\', The \'No More Night Mares\', \'I Sea Horses\'
& \'Desert of Lop\' brands are all properties of Wild Heart Ranch.

For more information contact

Toll Free: 1.888.889.9213

Callan Van Zant: sales@wildheartranch.com

Maria Rawlings: maria@wildheartranch.com




Web Site = http://www.wildheartranch.com

Contact Details = For more information contact

Toll Free: 1.888.889.9213

Callan Van Zant: sales@wildheartranch.com

Maria Rawlings: maria@wildheartranch.com